Thursday, June 07, 2007

Ask 100 Doctors(R) Announces Enhanced Web-Based Technology That Provides Unrivaled Real Time Access to Physician Views

Ask 100 Doctors(R) Announces Enhanced Web-Based Technology That Provides Unrivaled Real Time Access to Physician Views
Tuesday June 5, 10:15 am ET

JACKSONVILLE, Fla., June 5 /PRNewswire/ -- Ask 100 Doctors® is a web- based technology that enables nearly instant access to the consensus opinions of a national panel of Board Certified physicians. This patent pending technology allows users to make decisions based on the collective opinions of physicians in multiple specialties. The system is unique in its rapid access to physicians, transparency and ability to bridge physicians with users from different fields. System users can create their own questions through an on- line interface or work with one of our physician editors to create more comprehensive scenarios.

Michael Koren, MD, FACC, CEO of Encore Research Group, announced the launch of the new web interface. "We have already seen positive responses from corporate clients using the enhanced Ask 100 Doctors® technology. Users have come from many fields including consultancy practice, pharmaceutical market research, hospital formulary decision making, medical-legal affairs, medical news reporting and public policy. We feel the capabilities of the system are just starting to be understood."

Bobbie Montano, Senior Director of Marketing added, "We have been able to successfully engage physicians with our creative business model supported by incredibly innovative technologies that appeal to physicians' sensibilities. The end result is a turbo-charged system that generates actionable information for our clients. I marvel at how the system bridges clients with our doctor panel."

Ask 100 Doctors enhancements include keyword assignment with "push" technology. This capability allows instant identification and review of physician opinions on a variety of case scenarios that may impact the products or services of users. The technology allows users to get answers from their desktop computers in minutes to hours rather than days to weeks. The method of framing questions provides market research perspective and insight into why doctors make specific decisions.

Ask 100 Doctors, an Encore Research product, can be viewed online at http://www.ask100doctors.com. Reasonably priced subscriptions to the website case library are available. Encore Research Group's technology has been educating and improving communication among researchers, physicians, and corporations since 1997.



Source: Encore Research Group
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